Hello, what is your advice for an upcoming etsy shop?
Corset Shop Non-Sense Answer:
Sorry it’s taken me so long to get to this, I wanted to give a decent answer - so prepare for a very long post.
- Consider your audience! This will help you decide what kind of products you’ll create, your colour schemes, perhaps themes, sizing and pricing.
- Don’t copy other people’s work! If someone else has made it, and you think you could make it - doesn’t mean you should. Be original, do what you love - its much more satisfying and it will set you apart from other sellers. No one can do you better than you. Creating the same products will most likely create a price war, in which case you’ll probs be underselling yourself, and people are more likely to trust the original artist/creator who have probably been creating for way longer. Copying other people’s work will also turn potential customers off your brand for good.
- Think carefully about pricing. Don’t under sell your hard work but also consider what people are willing to pay for it.
- Be sure to factor in etsy fees, paypal fees, envelopes/other packaging, to your cost. Also make sure your postage costs are accurate and up to date. Etsy shipping profiles make this a lot easier.
- Photos are very important. Think good lighting, high resolution, and try to show as many colourways and views as possible.
- Detailed descriptions are fab. Let your customer know everything they could ever want to know about your product. This will also set nervous buyers at ease.
- Make your shop policies very clear. How long will it take to be posted? Do made-to-order products take longer? Do you give refunds or exchanges? Are you able to replace orders lost in the mail? Do you offer tracked postage? How long (approx) will postage take?
- Always message customers after buying to confirm their address. Sometimes people will forget to update their address, or accidentally spell a street name wrong etc. This saves you potential hassle down the road and also shows the customer that you’re easily contactable should they have questions about their order.
- Business cards work well. I mostly keep them for markets now though, because I share all my links with my customers when I confirm their orders. Save paper where you can! <3
I hope this has helped. I’m still learning too. Etsy newsletters and seller blogs are fantastic resources as well - be sure to check them out. x
Japanese child actress Mana Ashida (little Mako) was embarrassed that she couldn’t pronounce Guillermo Del Toro’s name so he gave her special permission to call him “Totoro-san” instead.
My Neighbor Guillermo Del Toro.
If I don’t reblog this, assume I’m dead.
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